Today, we launched our second annual #FishFreeFebruary campaign

Fish are sentient beings who exhibit a wide range of emotions, including stress, fear, playfulness, joy, and curiosity. Yet roughly 1-3 trillion of these highly sensitive beings are slaughtered by the fishing industry each year. This #FishFreeFebruary, please raise awareness about the rich emotional lives of fish by reminding friends that no matter how cold, slimy, or distant fish seem, we all suffer as equals.